MHA CEO Report — Added Association Value

“It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.” – Warren Buffet

The healthcare industry is a vital cornerstone of any community, providing essential medical services to people in times of need – not to mention our role as economic engines. Behind the scenes, there’s a complex network of organizations and associations dedicated to supporting healthcare providers and ensuring their success. Among these is the Michigan Health & Hospital Association (MHA), the leading advocate for hospitals and health systems throughout the state of Michigan.

While most people recognize the MHA’s visible and impactful role in the public policy arena, many are unaware of the comprehensive business services we also provide to our member organizations. Housed within our MHA Service Corporation, these services not only help hospitals and health systems to achieve their missions of providing high quality, cost-effective care to their communities, but they also generate revenue for our association – which in turn allows us to moderate the need for membership dues increases over the years.

Our business services include in-house offerings and carefully vetted and selected partnerships. All services have been curated to give hospitals and healthcare providers robust solutions and options. Examples of services available to hospitals and other providers include the MHA’s data services, unemployment compensation program, a robust endorsed business partner program and graphic design and print services.

The MHA first began work to develop a data bank in 1975, establishing our association as a credible resource for industry data. Data-driven decision-making is essential for healthcare organizations to deliver high-quality services efficiently. More than 500 healthcare entities nationwide now use MHA data products for a variety of purposes, including strategy development, community benefit tracking and improving safety and quality of care. By harnessing the power of data, hospitals and health systems can enhance patient outcomes, optimize workflows and ultimately reduce costs.

Our unemployment compensation program has an even longer history, having existed since 1972. Much like data services, it not only serves existing MHA members in Michigan, but nationally. Collectively, it processes thousands of unemployment claims for over 700 clients every year, saving clients millions of dollars annually. By participating in this program, member organizations can navigate the complexities of unemployment compensation more effectively, saving valuable time and resources. I’m pleased to share the program was once again recognized by the National Association of State Workforce Agencies (NASWA) for the program’s commitment to utilizing the NASWA’s nationwide, web-based system for receiving new claims and responding to state unemployment agencies.

The MHA Graphic Design & Print Services division offers specialized print services, as we recognized the need to offer our members cost-effective printing solutions. The healthcare industry has a constant need for marketing materials, patient information brochures and administrative documents. This program has grown and now offers services for many organizations even outside of healthcare.

Our association has also expanded our ability to connect our member hospitals and health systems to companies that offer products and services tailored to the healthcare industry. Within the MHA Endorsed Business Partner Program, we rigorously review each potential company before endorsing a partner to ensure that they provide quality and valuable services to our membership. The MHA has the opportunity to be a liaison between our members and endorsed business partners, leveraging our events and relationships to make the right connections at the right time.

As you can see, our commitment to supporting hospitals and health systems goes well beyond advocacy and policy. By offering diverse business services, we empower healthcare organizations to thrive in an ever-evolving industry. These additional services complement our existing efforts to improve the health and wellness of individuals and communities. Together, these initiatives contribute to the enhancement of healthcare excellence in Michigan, ensuring that the state’s healthcare providers can deliver the best possible care to their patients.

I can tell you that over the years, I have heard from countless clients of our various business services, who consistently praise the outstanding customer service and value-added work provided by our exceptional team. From my perspective, our success can be largely attributed to a commitment to build genuine, trusting relationships for the long haul.  And we will not allow those relationships – or our reputation – to be compromised in any way. If you are affiliated with a healthcare-related organization (and perhaps even if not), I would strongly encourage you to reach out and explore our ability to serve you and see this difference first-hand.

As always, I welcome your thoughts.