Talking Health Event Brings Together Public Health & Hospital Leaders

Doug Hattaway, president, Hattaway Communications.

The MHA hosted more than 60 public health and hospital leaders from across the Michigan Sept. 27 in East Lansing for the Talking Health: Research-Based Communication Strategies for Public Health & Healthcare event.

Organized by the de Beaumont Foundation and in collaboration with the Michigan Association for Local Public Health, faculty provided an in-person training based on the foundational concepts include in the book Talking Health: A New Way to Communicate About Public Health. Participants received collaborative learning, group discussion, exercises and problem solving focused on the perceptions of and distinction between public health and healthcare, the importance of framing, messaging and storytelling and bolstering the effectiveness of communication.

Brian Castrucci, president and chief executive officer, de Beaumont Foundation.

Event faculty included Brian C. Castrucci, DrPH, co-editor of Talking Health and president and CEO of the de Beaumont Foundation. Castrucci expressed the importance of collaboration between public health and hospitals and the need to establish partnerships with respected community messengers to establish credibility with the public and policymakers. Additional speakers included Doug Hattaway, president, Hattaway Communications and Nat Kendall-Taylor, PhD, chief executive officer, FrameWorks Institute.

Members with questions about the event or the MHA Public Health Task Force may contact Lauren LaPine at the MHA.

MHA Annual Membership Meeting Registration Open

Annual Meeting icon

Annual Meeting iconRegistration remains open for the 2023 MHA Annual Membership Meeting, scheduled June 28 through 30 at the Grand Hotel on Mackinac Island. The annual meeting will feature an outstanding lineup of healthcare experts, including Brian Castrucci, DrPH, MA, president and CEO of the deBeaumont Foundation and author of “Talking Health.” Castrucci will speak on defining public health, reframing public health assumptions and bringing data to life through storytelling.

Opportunities for sponsorship are available through May 5, including the opportunity to sponsor a hole at the Links Fore Health golf outing fundraiser. This event supports community benefit programs and services Michigan hospitals provide at low or no cost to improve the health and wellness of communities. Events like the ice cream social and the chairman’s and awards reception provide attendees ample time to network and renew relationships.

Register by May 26 to attend this memorable event. Members with questions should email the MHA or call (517) 323-3443.