Registration remains open for the 2024 MHA Communications Retreat scheduled Tuesday, May 7 from 8:30 a.m. to 4 p.m. at the Henry Center for Executive Development in Lansing. Current registration includes representation from hospitals and health systems throughout the state.
The MHA Communications team is finalizing a roster of presenters for several topics u suggested through a survey earlier this year. They include:
- Laura Appel, executive vice president of government relations and public policy, MHA, will be joined by a health system communications executive to discuss the communications strategies the MHA is implementing to address the healthcare workforce and the importance of engaging with government relations and advocacy efforts.
- Hospital representatives and leadership consultants will share internal communications strategies hospitals can implement to celebrate their workforce and share tactics they’ve used to impact employee morale, support recruiting and improve brand perception.
- A panel representing healthcare and community health providers will speak to how they are using communications tools to assist in reacting to the behavioral health crisis.
- AI trends in healthcare and hospitals, and how it’s impacting those parts of the business that impact communications and marketing.
The daylong event is geared toward the specific needs of hospital communicators working in public relations, communications, media relations, marketing and community relations within Michigan hospitals. This year’s retreat offers a chance to network, learn from peers across the state and hear from experts for a deep dive into valuable skills for seasoned and new professionals.
Members are encouraged to register by April 25 to attend the retreat. The registration fee $35 per person. Breakfast, refreshments and lunch will be provided.
Members with questions regarding registration should contact Kennedy Walters at the MHA. Questions regarding the retreat should be directed to John Karasinski at the MHA.