CEO Report: MHA Value Extends Beyond Traditional Footprint

Posted on May 16, 2018

"A passionate belief in your business and personal objectives can make all the difference between success and failure. If you aren't proud of what you're doing, why should anybody else be?" - Richard Branson

MHA Rounds Brian Peters, MHA CEOWe are now officially in the home stretch of the 2017-2018 MHA program year. Later this month, the MHA will once again serve as a major sponsor of the Detroit Regional Chamber Mackinac Policy Conference on Mackinac Island, where our staff and members will take the opportunity to interact with key state and federal lawmakers, the media, business leaders and others. We will proudly share the messages contained in our recent Economic Impact of Healthcare Report and the Community Benefit Report and will advocate for the significant public policy priorities identified by the MHA Board of Trustees. 

And a month later, we will carry on a powerful and long-standing tradition by reconvening on the island for the MHA Annual Meeting. If you have attended in the past, you know that this meeting offers an incomparable networking opportunity, a chance for shared learning, and a celebration of the work we have done together over the past year to advance the health of individuals and communities. If you have never attended, this brief video will give you a good idea of what the event is all about. On behalf of the entire MHA family, I truly hope to see you there.

When most people think about the MHA, they likely think about these aforementioned items: our strong advocacy in Lansing and in Washington, DC; our many reports and communications on behalf of the hospital and healthcare field; and our educational offerings. The work of our MHA Keystone Center has also put the association on the quality and safety map in a big way.

This is all correct and appropriate and will continue well into the future. But the reality is that the association is advancing our mission in other ways as well. Just as Michigan hospitals and health systems have evolved their strategic footprint to include a full spectrum of services beyond acute inpatient hospital care, the MHA has been proceeding down a path to more fully address the needs of its core members, while ensuring our own viability in the process.

The MHA Service Corporation, the for-profit arm of the association, has never been healthier or more robust — and Peter Schonfeld, the MHASC chief operating officer, is leading a modernization of our structure and approach. In the past year, the MHA Unemployment Compensation Program has generated more than $34 million in documented cost savings to our client hospitals throughout the state and has been extremely effective in combatting the wave of unemployment fraud plaguing Michigan employers. The MHASC Data Services division houses more than 30 years of hospital data, with a talented team that is providing extraordinarily useful information to our clients. We offer a Financial Services program to our members, as well as a Healthcare Career Center and Turnover Survey. We have also launched a new partnership with Class Action Capital, providing our members with an opportunity to conveniently participate in class action settlements involving products used in the hospital field. And most recently, we launched the new MHA Endorsed Business Partner Program, with Merritt Hawkins and Focus One Solutions as our two initial partners.

Finally, anyone who has viewed our MHA reports and publications over the years knows that we consistently produce both world-class designs and finished, printed products. What is not as well-known is the fact that we offer those same services to our association members, as well as a diverse and growing list of external clients, including Michigan State University and the University of Michigan. Over the years, I have heard consistently positive feedback from many satisfied clients and have complete confidence that our MHA Graphic Services division is the best in the business. With this in mind, I would ask you to think about the many graphic design and/or print projects that your hospital or health system may have in the pipeline — employee newsletters, facility signage, presentation posters, fundraising event invitations and programs, etc. — and consider keeping this business “inside the MHA family” by using our service. In fact, we have already had multiple MHA-member hospitals do so, and they would attest to the high quality and competitive cost that we can offer. 

For more information about all of these offerings, please visit our MHA Business Services page. I am proud of the people on our MHA staff who are working so hard every day; it is the pride they take in their work that gives me confidence in recommending these services without reservation. 


  • CEO Report: MHA Value Extends Beyond Traditional Footprint

Tags: Brian Peters, MHA Annual Meeting, CEO Report, MHASC

Posted in: MHA Rounds

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